Top Dollar! That's
what you're after, isn't it? It's just that simple! Or is it? There
are other factors that enter into the transaction that may not be
as important as price, but are likely to be things you have to deal
with. Time of closing, required inspections, financing factors,
and personal articles to be included - these are all things that
often enter into a real estate transaction, and will often affect
the way you make your decision.
That's
why I'd like to discuss the terms of sale of your home, beyond just
price. I'd like to help you create an "Ideal Sale," by
identifying what you feel are the time, price, and terms for your
home. As we're creating this "Ideal Sale," we have to
remember that it's unlikely that we'll fulfill every requirement.
But once I know what your ideal is, I can better tailor a marketing
plan and respond more effectively to prospects.
Let's
use an example to illustrate what I mean.
Let's
say your "Ideal Sale" is for $200,000, closing in June
after the kids are out of school, with a bank-financed transaction
and a contract that allows you to take your water softener and satellite
dish with you.
What
if... Someone offers $205,000, but insists on closing in April?
What
if... Someone offers $210,000, but wants you to carry a note for
$20,000?
What
if... Someone wants to close in June, but offers $190,000?
What
if... Someone offers $200,000, but insists that you leave that
satellite dish?
Well,
the "what-if's" are numberless, and you'll probably be
faced with a "what if" type of offer, rather than an "Ideal
Sale." but you and I can only get the offer closest to your
"Ideal" if you and I both know what it is. So the first
step is to write down and discuss with me the set of conditions
you consider your "Ideal Sale"
Once
you have defined that "Ideal Sale," it's time to move
onto Step #2, Choosing a Realtor.
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